Imagination manifested
as moving pixels.

All23
Campaign13
Onboarding1
Product launch10
Promotion0
Social10
3d7
TVC1
Code-based0

Rabobank. Passi

Campaign
Social

Rabobank worked together with 180 Kingsday to launch their new payment card, Passi, for youth under 18, a generation whose attention span and view of media is significantly different from what it was only 5 years earlier. Challenge accepted!

Design Kingdom of Something
Animation Kingdom of Something

Using what was filmed, we got to work on how to reach these kiiiidz. This is a great project to share because it really shows how well different mediums can work together. It’s also in a project like this, when you can create so many assets for different platforms, that the real value is made.