Imagination manifested
as moving pixels.

All35
Campaign15
Onboarding2
Product launch15
Promotion2
Social17
Web3
3d6
TVC1

Sulwhasso. Spring Campaign.

Product launch
Social

To celebrate the beauty of springtime cherry blossoms, Sulwhasoo released a limited edition line of their products printed with a detailed, embroidered design. Our task was to bring that embroidery to life, in a few different animations for their website and social media.

The only way to portray embroidery in animation would be to make it frame by frame. What took the longest is still a bit unsure. Probably drawing every single frame for every single flower.

Design A Work of Substance, Kingdom of omething
Animation Kingdom of Something